Customer Intelligence: What is it? Why does it matter? How does it work?

We see our customers as invited guests to a party, and we are the hosts. It’s our job every day…

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Unstructured Data, Why it Matters, and How to Leverage 90% of Your Data

What is Unstructured Data and Why use it?  Briefly, Unstructured Data is a term that “…refers to information that either…

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