Customer feedback data can be incredibly useful to businesses, as it contains the key to understanding the concerns and wishes of current and prospective...
Category
How to engage customers in retail
The digital transformation of the retail world brings several challenges and opportunities for retail businesses. An integral multi-channel retail strategy...
How to Improve the Digital Customer Experience
Digital customer experience is becoming one of the main predictors of customer retention and brand loyalty. To be a market leader in the digital era, brands...
Can you deliver unforgettable and positive guest experiences?
Guest experiences are the sum of all their parts - meaning every touch point is an opportunity to delight customers, build loyalty, earn referrals and achieve...
Passenger Experience Case Study
Airline passengers are often a vocal customer base online when it comes to flight satisfaction and frustration. While this can be both good and bad for the...
Refueling Digital Transformation: The Potential of Semantic AI and Acing Customer Experience
Early promises of digital transformation were big and bold. At the turn of the millennium, we were told that a shift from the manual to the digital would...
Banking on Customer Experience: Bill C-86 and a Return to Service
Last year, the Government of Canada introduced sweeping changes that will transform how banks and their customers interact. New regulations guiding conduct,...
How to Leverage Precise Customer Journey Mapping to Fix Customer Pain Points
The Complicated Path of the Customer Journey What is the customer journey? It’s the sum total of all interactions that a customer has with your brand and...
The Power of Concept Clouds to Provide Actionable Insights to Improve Customer Experience
What Are Concept Clouds And How Will They Improve Customer Experience? You’ve seen “word clouds” before, those visual interpretations that show word...