With all the buzz around big data nowadays, it is easy to get carried away with collecting as much data as possible. People think to themselves that with more...
The Traps of Big Data
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Text analytics
Let’s Skip The Small Talk Within Big Data!
As the world is moving into a symbiotic state with technology, specifically with their handheld devices, there is much buzz around ‘Big Data’ as a means to...
Fuel your Business Decisions with Dynamics 365 Data
What is the main business tool that Sales and Marketers both use on a daily basis? CRM, the business platform that collects and houses an immense amount of...
Social Media Analytics Trends in 2017
Welcome Marketing Professionals and anyone else realizing the power of analytics. There are many exciting aspects of the market to look forward to, and trends...
Apple Watch and Digital Branding- Extracting insights from the online dialogue
Consumer electronics is one of the most competitive industries, with the top technology companies duking it out to be the gizmo in your pocket or briefcase....
Intent Analytics brings real Insights to Social Media and Big Data teams
Social Media and Big Data analytics areinefficient business tools until they take advantage of purchase intent, sentiment, and consumer behaviour. Without...